Advertisements on social networks were once the neglected stepchild of digital advertising. More now: There are now sophisticated auction tools, analysis and attribution solutions, as well as advanced targeting options, among others. If you are an advertiser on social networks, are you using these tools fully? If this is not the case, or if you wish to improve your game, you should participate in Mastering Social Media Advertising at SMX West. This one day workshop is an excellent opportunity to network with other marketers and hear from seasoned professionals to address the pain points and exploit the new opportunities offered by paid social services.

Want to know more about what to expect from the workshop? Click on Five Questions for Ginny Marvin, Social Media Animator, where the moderator and moderator of the workshop discuss what speakers will do and key points to remember from the day.