Zoho offers a wide range of tools for businesses, covering sales, marketing, customer support, finance and other necessities.

This week, the company announced its first bot and launched an infrastructure service to support applications made with its tools.

The bot wizard or AI, in the company description, calls Zia Voice, and Zoho describes it as the first conversation agent designed for sales teams. Specifically, it offers a voice and text chat interface for Zoho’s customer relationship management (CRM) system on mobile devices, and text-based conversations on the desktop.

Zia Voice inspires the Zia layer of artificial intelligence that Zoho added about a year ago.

[Read the full article on MarTech Today.]

About the author

Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a senior writer for VentureBeat, and he has written on these topics and other technologies for publications such as CMSWire and NewsFactor. He founded and directed the website / unit at PBS Thirteen / WNET; worked as a senior online producer / screenwriter for Viacom; created a successful interactive game, PLAY IT BY EAR: the first CD game; founded and directed an independent cinema showcase, CENTER SCREEN, based at Harvard and M.I.T .; and served more than five years as a consultant to the M.I.T. Media Lab. You can find it on LinkedIn, and on Twitter at xBarryLevine.